Prime Big Deal Days: Phones, Power Banks and Earbuds Get the Clearest Discounts, but Check Price History

Amazon's Prime Big Deal Days opened at 3:01 a.m. ET on Tuesday, Oct. 6, and is a 48-hour sale. With the event now in its final stretch, the discounts that are easiest to pin down are on earbuds and accessories, where the sources list specific prices.

Earbuds and accessories carry the concrete numbers

Tech Times lists several earbud deals. The Samsung Galaxy Buds4 Pro (2026) are $189.99, down from $249.99, a $60 savings that applies only to the black variant. The Samsung Galaxy Buds3 FE (2025) are $94.99, down from $149.99, a $55 savings that applies only to the gray variant. Raycon's Everyday Bluetooth earbuds are $53.18, down from $79.99.

Popular Mechanics reviewer Stefan Vazharov says Anker's MagGo 2 Pro magnetic power bank fell from $110 to $88, or 20% off. The discount applies only to the phantom gray variant. He says the product has been on the market less than a month. He also saw Marshall's Emberton III Bluetooth speaker at almost half off at the start of the event. Other Anker battery packs are on sale too, including the Anker Nano Magnetic Power Bank at $43, down from $60.

Rich DeMuro's list of picks includes the Belkin 10,000mAh USB-C power bank ($20), the CMF Buds Pro 2 earbuds ($35) and the Apple AirPods 5 ($129).

Mashable's live coverage lists price drops on Apple MacBooks, first-ever deals on new Bose headphones, and large discounts on top TVs from Samsung, LG and TCL. It says Amazon was still dropping 50% discounts in the final hours.

The skeptics' case

The main counterargument is that a big percentage means little if the starting price was inflated. The Daily Wire warns about "phantom discounts," where manufacturers hike list prices to create the illusion of a sale when they "slash" them. Its point is that such deals "don't save you money."

Tech commentator Rich DeMuro makes a similar point. "Don't trust the percentage-off number," he writes. He says a product might be marked 30%, 40% or even 50% off without being a great deal, and advises checking whether the current price is lower than what the product has sold for over the past three months.

Mashable adds context for tech buyers. It says shoppers are looking for relief from this year's tech price hikes, and it recommends doing holiday shopping early given the price hikes and product shortages seen so far in 2026. It also says Black Friday is generally when the lowest prices of the year appear, though it expects many of the same discounts at both events. Mashable says it is cross-checking prices at Amazon, Best Buy, Target and Walmart.

The roundup sites are also in the business of steering clicks. Popular Mechanics notes that it may earn a commission if you buy from a link, and DeMuro says the Amazon links in his list are affiliate links.

Timing

The sources are not consistent on when the sale ends. Mashable's FAQ says the sale ends at 11:59 p.m. PT on Tuesday, Oct. 7, while elsewhere on the same page it gives the end as 2:59 a.m. ET on Wednesday, Oct. 8. Tech Times says the sale runs Oct. 6 to 7. Check Amazon directly for the exact cutoff.

Prime Big Deal Days is a 48-hour, Prime-members-only sale that Amazon has run since 2022, Mashable says. Mashable notes that some discounts may linger after it ends but advises shoppers not to count on it.

DeMuro's cheapest tip: Amazon's Buy Again page collects past purchases, making it easy to find household staples carrying a discount banner.

Mashable says Amazon will also host a Black Friday sale that is not exclusive to Prime members, and expects many of the same discounts to return there.